N'Gai Croal
|
Mar 6, 2008 02:23 AM
It's been eleven days since Electronic Arts made its
shocking but not surprising $2 billion offer to purchase Take-Two, and along with
it, 2K Sports and Rockstar Games. We've spoken to representatives from both sides: EA's spokesperson spitting occasional blasts of hot fire, while Take-Two's reps chose to flow like water--even
when confronted with our source's contention that future Rockstar
releases will be delayed because all hands were reassigned to assist
with completing Grand Theft Auto IV in time for its April release.
(Take-Two denied the charge.) We also got Civilization creator Sid
Meier, who's also the co-founder of the Take-Two owned Firaxis studio, to go on the record
with his thoughts about the possibility of working for EA. With no end
immediately in sight--we hear that EA is having trouble convincing
Take-Two's institutional investors that its $2 billion, $26 per share
offer is the best deal available--the only things serving as a deadline
is EA's thinly-veiled threat to pull the offer if Take-Two doesn't
accept prior to GTA IV hitting the streets on April 29th.
Still, despite CEO Strauss Zelnick's insistence that Take-Two "has a really bright future as an independent company,"
we believe that by hook or by crook, EA will end up acquiring the
company, meaning that it's time for us all to prepare for the
inevitable. So we turned to the same man who handled our proposed redesign of the Wii controller,
commissioning Level Up Xbox 360 correspondent and Newsweek.com art
director Rolf Ebeling to craft a logo for the combined entity. The
resulting hybrid, which is almost Mendelian
in the naturalness of its design, has been produced in a handful of
colors to suit the Level Up staff's whims and moods. You can see a
single version above along with the mathematical equation that produced
it, and the rest will be rolled out in the days and weeks ahead. Let us
know what you think of our work in the comments below.
More
Loading Menu